Digital Marketing With AI

APEC Provides Best Digital Marketing Course in Various Fields of Education like for both IT and Non IT Students and Professionals .

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Digital Marketing training courses at APEC provides the job-oriented training with a boost in your career. The world is going Digital and by the year 2024, all the companies around the world including India will have online presence and thus creating a lot of career opportunities. As the world is getting more and more digitized in every respect, Digital Marketing is a booming career option today. Join APEC and get Digital Marketing training that helps you make a strong impact in the world of Marketing and Advertising. and especially, the start-ups which prefer going digital to market their brand, products and services.

Syllabus

CAREER PROSPECTS

  • Digital Marketing Manager
  • Content Marketing Manager
  • Content Writers
  • Inbound Marketing Manager
  • Social Media Marketing Experts/Specialists
  • Search Engine Marketers
  • SEO Executives
  • Copy Writers

SYLLABUS
Introduction

• What Is Digital Marketing?
• Principles of Digital Marketing
• Traditional v/s Digital Marketing
• Digital Marketing Benefits, Distinctions
• Components of Online Marketing
• Digital Marketing – Trends, Platforms, Strategy
• Career Opportunities
• What is Domain? How to Register Domain?
• Web Hosting
• Types of Web Hosting
• Websites v/s Portals v/s Blogs
• Dynamic / Static Websites

Building a Digital Foundation

• Online Marketing Planning and Success
• Defining your Target Market
• Online Marketing Measurement

Planning a Web Site for Online Marketing

• Site Map, Site Components
• Wire Framing
• Elements of a Successful Site
• Home Page Best Practices

Optimizing Web Site for Online Marketing

• Web Site Platforms
• Mobile Sites
• All about Domain Names
• Choosing a Right Hosting Company
• Analyzing the Website
• Web Site Maintenance / Management

Search Engine Optimization (SEO)

• Introduction to SEO
• History of Google
• What is Search Engine? How they work?
• Types of Search Engines
• Search Engine Algorithms & Updates
• Installing Word Press in Domain
• Installing Plugins to SEO
• Keywords – Types, Analysis Tools
• Preparing & Analysing Keywords
• Best Keyword Research Tools
• On Page / Off Page Optimization
• Link Building Strategies
• Pre-release List
• Bookmarking Sites
• Blog Commenting
• Google Hacking URL Technique
• How Page Ranking is Done?
• Domain Authority
• Reports & SERP Management

Search Engine Marketing (SEM)

• Search Engine Optimization (SEO)
• Paid Search
• Local Search
• Link Building In-depth

Google Ad Words

• Introduction to Paid Marketing
• Google Ad Words Account
• Billing Settings
• Types of Campaigns
• PPC Campaign Setup
• Ad Groups and Keywords setup
• Bidding Strategies
• Ad Rank
• Quality Score Optimization
• Ad Words Ad Formats
• Ad Extensions
• Ad Words Tools
• Ad Words Editor Tool

Social Media Marketing

• Social Media
• Social Networking
• Setting Social Objectives
• Creating Right Profile & Settings
• Social Media Strategy
• Facebook Marketing
• LinkedIn Marketing
• Twitter Marketing
• Google Marketing

Social Media Optimization (SMO)

• Social Networking
• Blogging and Micro Blogging
• Video Sharing
• Social Shopping and Opinions
• Social News & Social Bookmarking
• Social Events, Wikis

Blogging

• To Blog or Not to Blog?
• Blogging Success
• Blog Content Creation Ideas

Online Advertising

• Search Ads, Display Ads
• Affiliate Marketing
• Social Media Advertising
• Local Advertising
• Email Advertising

Online Marketing Strategy Google Analytics

• Purpose of Website Analytics
• Tools for Website Analytics
• Installing Google Analytics
• Basic Terminology and KPI

FAQ's

Digital Marketing training teaches how to promote products and services online using channels like SEO, Google Ads, social media marketing, content marketing, email marketing, and analytics to generate leads and business growth.

Students, freshers, entrepreneurs, working professionals, and career switchers can join Digital Marketing training in Hyderabad. No technical background is required, as the course starts from fundamentals and progresses to advanced strategies.

The Digital Marketing course duration typically ranges from 2 to 4 months, depending on the learning mode, batch schedule, and inclusion of practical assignments and real-time projects.

Yes, the course includes AI-based Digital Marketing training, covering modern tools like AI content creation, marketing automation, AI-powered ads optimization, analytics insights, and campaign performance improvement using artificial intelligence.

Yes, this Digital Marketing training is suitable for freshers. The course is designed with step-by-step practical learning, live tools access, and mentor guidance to help beginners build strong digital marketing skills.

The syllabus includes SEO, Google Ads, social media marketing, content marketing, email marketing, affiliate marketing, analytics, automation tools, and AI-powered digital marketing strategies.

The average salary after completing Digital Marketing training in Hyderabad ranges from ₹3 LPA to ₹8 LPA, depending on skills, certifications, practical experience, and job role.

Yes, both classroom training in Hyderabad (Ameerpet) and online instructor-led Digital Marketing training options are available with flexible batch timings.

Yes, placement assistance is provided, including resume preparation, interview training, mock interviews, and job guidance. Internship opportunities are also offered based on performance and project completion.

APEC Training Institute offers industry-focused Digital Marketing training with hands-on practical sessions, AI-based tools, experienced trainers, real-time projects, placement support, and flexible classroom and online learning options in Hyderabad.

Grow Your Career

There’s no shortage of possible career options in IT, and there’s no shortage of opportunities for promotion within specific IT niches. Full Stack Development, Data Science, ML & AI, Digital Marketing, Cloud Computing, Networking and Graphic Design all offer IT career growth and may be just right for you.